Tomasz Bober, a lecturer at Krakow University of Economics in Poland, held a master class on “Pricing strategies for ecommerce businesses” for 5th year students studying in English based specialties of the Faculty of Business And Economics of Azerbaijan University. 

In the master class, students were informed on topics such as innovative products and evaluation strategies. During Marketing Research, the importance of relying on the analysis of such consepts as 4P, 7Ps, 7Cs was emphasized and real examples were presented.

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